Marketecture Live III is back March 10–11, 2026, at The Glasshouse (New York City) — two days built for people who want practical answers to what’s actually working in modern marketing and advertising.

Lock in Your Access

If you’re interested in getting involved, visit the Contact page.

Why you should attend

Marketecture Live III is a full-day, high-signal program built around the themes that are reshaping marketing and advertising right now, from how consumers are changing to how channels, approaches, and technology need to evolve alongside them.

You’ll get sharp perspectives on where the market is headed, including how “the vibes are shifting again” in consumer behavior and brand building from speakers like Sofia Colucci, CMO, Molson Coors, and what that means for anyone trying to drive real growth in 2026.

The agenda also goes deep on the topics everyone is navigating in real time: AI’s impact on publishers, the realities behind retail media, and where innovation is coming from next — including a dedicated Start-Up Showcase moderated by investors actively backing what’s emerging.

The day is designed for meaningful connection with built-in moments for networking, including a breakfast, a mid-morning break, a full lunch, and a cocktail reception to close it out. The best conversations aren’t rushed.

Who should attend

If you sit anywhere in the decision-making chain, this is for you:

  • Brand and marketing leaders who need to stay ahead of shifting consumer behavior, cultural relevance, and the channels driving growth in 2026

  • Agency executives and strategy/media teams looking for what’s next in planning, creative effectiveness, and where the industry is heading

  • Publishers, platforms, and ad tech leaders navigating AI disruption, retail media realities, and how the ecosystem is evolving fast

  • Investors, founders, and innovation teams who want exposure to emerging companies and new approaches through the Start-Up Showcase

What you’ll learn

Across keynotes, breakouts, and high-signal networking, expect a strong mix of:

  • How consumer behavior is changing — and what that means for the channels, approaches, and technology that will win next

  • Why the market is shifting again, and how brands and agencies should adjust strategy, messaging, and media planning in real time

  • How publishers can adapt and survive as AI reshapes content, discovery, and monetization

  • Why retail media is still being underestimated — and how to evaluate it with more rigor and realism

  • What’s next across the emerging frontiers: influence, fragmented “feudal” media, Gen Z behavior shifts, creative accountability, sports and media moments like the World Cup, gaming and ads, and how the AI landscape is evolving across the industry

Some of our attendees

Hotel room block

To make your stay easy, we’ve secured a discounted room block at INK48 Hotel, located one block away from The Glasshouse.

Ink48 Hotel (653 11th Avenue, New York, NY), March 9–11, 2026

  • $199-239/night + tax

  • Waived amenity fee: $40/day per room

  • Complimentary Wi-Fi

  • Complimentary access to the Fitness Center

  • Click Here to Book Your Room for Marketecture Live

    *Room availability at this rate is limited, so we recommend booking your stay soon.

Food pop-ups (NYC done right)

Breakfast includes a Russ & Daughters pop-up, and lunch features Momofuku — plus other unique food moments throughout the event.

Breakfast includes a Russ & Daughters pop-up station along with other stationary and passed items.

Lunch includes a Momofuku pop-up station and additional unique pop-ups and passed items.

Moving the Industry Forward, Together

The support of our sponsors fuels the conversations and collaborations shaping what’s next.

We’re excited to have you join us. Interested in participating or partnering? Reach out to [email protected]

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