Archive

Marketecture Partners with ADWEEK and TVREV

Marketecture Partners with ADWEEK and TVREV

Ad Tech Earthquake: Google Bows Out, Omnicom Buys In, and TTD Declares a Wrapper War

Ad Tech Earthquake: Google Bows Out, Omnicom Buys In, and TTD Declares a Wrapper War

AI Ad Infrastructure, PubDesk, and a Patent Troll

AI Ad Infrastructure, PubDesk, and a Patent Troll

How to Strike the Right AI-Human Balance in Ad Monetization

How to Strike the Right AI-Human Balance in Ad Monetization

Smarter TV, Live Advertising, and More Ad Networks

Smarter TV, Live Advertising, and More Ad Networks

Get Rich or Die Biddin’: My Take on TTD + Sora 2

Get Rich or Die Biddin’: My Take on TTD + Sora 2

From Billion-Dollar Deals to Broken Periodic Tables

From Billion-Dollar Deals to Broken Periodic Tables

Marketecture Live: The Age of Outcomes

Marketecture Live: The Age of Outcomes

Google on Trial, Magnite Strikes Back, and Comscore Makes Its Move

Google on Trial, Magnite Strikes Back, and Comscore Makes Its Move